Case Studies

The Bakehouse logo - square with a grey background and text in white

The Bakehouse Apsley

The design and layout was built to replicate what existed but the added functionality of WooCommerce over the existing provider improved not only the user experience but also the site management experience in the following areas:

  • Shopping cart reserve function to allocate inventory stock as reserved and prevent other customers removing goods from the basket
  • Countdown timer on the shopping cart and forced removal of products after a specified time
  • Multiple delivery zones, including free pick-up points
  • Detailed order reports to assist with allocating and delivering stock
  • Packing slips to be delivered with each order
  • Bulk actions on orders allowing easy administration
  • Analytics to identify best/worst selling products, highest spending customers, number of site visitors etc

Mark handled the build of my website like a true professional and I am thrilled with the results. His attention to detail is fantastic and he quickly found solutions to problems I had with my old website and implemented them quickly in a new format. Mark feels like a true extension of my business and is very proactive in the maintenance and upkeep of my website which, as a small business, is a massive help to me – particularly in these changeable times.

Lorna Chapman  – The Bakehouse

Potential Difference

I built this small business site as a replacement for what existed. The incumbent needed a style change to bring it up to date and a complete overhaul of the content following a change in business scope for my client.

The brief was to deliver a smart, sophisticated and clean style to ensure the content was easy to read without being distracted by a busy page.

It didn’t require much functionality other than to display the competencies of my client and provide a means to contact them.

Bespoke Textiles

I was contracted to add shopping functionality to this existing website. The owner of the business had a range of products she wished to make available for sale that didn’t have a suitable platform to reach her intended customers due to the challenges that the Covid pandemic brought in 2020. She now has two of her exclusive collections listed in her shop and continues to add more as she broadens her eCommerce presence.

“Mark of Braystone is one of the best website advisors I’ve ever worked with. His attention to detail, efforts to understand your brands’ customer needs is extremely valuable saving time & money as well as making things look stunning and work effectively from the get go. Built to last, exceptional service, online shop solution provider that can navigate complex product variables masterfully. In addition his resourceful thinking behind your needs means he finds beneficial plugins that don’t cost the earth and make bespoke product shopping slick.

I consider Marks skills as an invaluable partner in my business and couldn’t recommend his service enough”

Katie Young Gerald – Bespoke Textiles

Caroline Aitken Designs & Illustrates

I built this site for Caroline who had decided to become a freelancer and set up on her own. She needed to showcase her skills to attract business and provide a means to sell some of her artwork.

“Mark helped me get exactly what I wanted for my beautiful website so I could launch my business properly. He helped me so thoughtfully and carefully set it up so I have a feeling of back up support with my site and for my clients. Every meeting was filled with good humour and attentive patience.

I certainly will be back again in the future and highly recommend Mark for that good vibe and getting that sense of ‘meant to be’.”

Caroline Aitken – Caroline Aitken Designs & Illustrates

Evans GI Healthcare

Dr Evans needed a website to advertise his business to his prospective patients. Sometimes clients have a fixed idea what they would like their site to look like but in this case, Dr Evans gave me free reign and he was thrilled with the results.

“Mark made the design of my website a smooth and easy process with his expert and professional advice. I was delighted with the website with its clear and user-friendly interface. It allows my patients to see the services I can provide with ease. I can highly recommend his design service, the ongoing updates have continued to keep the site looking modern and fresh. His skill for design has really helped my business grow and develop.

Chiltern Ice Cream Company

This local ice cream company had an existing website which the owner wanted to transform into an online shop for their wholesale clients. Each page was redesigned and a WooCommerce installation was added to provide the shopping functionality with supporting plugins to provide user-specific pricing, user-specific content, simplified checkout, min/max quantity order restrictions and product tables. WooCommerce has been integrated with my client’s incumbent manufacturing software to provide seamless communication with the website.

Sean Hyden Dog Trainer

Sean had an existing site that had been designed by an agency and had been built using a custom-coded theme. This left him tied to their support package to ensure the theme was maintained in line with future WordPress updates. I rebuilt and redesigned the site using a free, lightweight theme and a WordPress page builder to simplify and allow him to make changes by himself. I also added a booking system which integrated with Calendly, a blog and additional pages as his product offering grew.

Body & Mind Holistics

This client had an existing site using a pre-defined style as set by the theme. My brief was to simplify the layout and allow the content to come across in a cleaner and more easily-readable format. This site also incorporated an embedded Acuity booking system to allow for seamless scheduling of client appointments.